$15,000 USD · 2 weeks
Two weeks to a build-ready growth motion
The diagnostic maps how your product should sell itself — pricing, activation, qualification, and the billing underneath — and leaves you with a design your team could execute with or without us.
How the two weeks run
Week 1
Discovery and audit
We work through your funnel, pricing, billing, product analytics, and sales process, and talk to the people who run them. The goal is a precise picture of where revenue leaks and why.
Week 2
System design
We turn the audit into the motion: packaging, the activation path, product-qualified lead definitions, the instrumentation plan, and a sequenced 90-day build plan.
What you get
A packaging and pricing model — seats, credits, or usage — matched to how customers get value
The self-serve and sales-assist architecture, end to end
An instrumentation plan and a working definition of a product-qualified lead
The gaps in billing and activation, ranked by revenue impact
A 90-day build plan with owners and success metrics
What happens next
Most diagnostics turn into a build — the 16-week engagement where we implement the design ourselves. Some don't, and that's fine: the design is written for your team to execute either way.
Apply for the diagnostic